AR

Worlds, not websites: why the future of interaction is 3D

16 April 2025 · Alpha3D Team

“In five years, you won’t be visiting websites. You’ll be stepping into them.” – Madis Alesmaa, CEO of Alpha3D

Let me tell you a quick story.

In the early 2000s, a new kind of world was forming. We called it the internet – a grid of flat, clickable pages. It changed everything. But it’s still… flat. For all our progress, we’re still stuck behind screens.

That’s about to end.

The next internet won’t live in browsers. It will be around you. It will move when you move, listen when you speak, and grow as you imagine. It will be spatial. Alive. And it won’t be built – it will be generated.

What’s changing?

The tools are here. AI can now generate complex, interactive 3D environments from a single line of text. Not just scenery – logic. Behavior. Cause and effect. This isn’t code. This is conversation turned into experience.

And the biggest tech players are making bold moves. Apple’s Vision Pro is just the beginning of spatial computing entering the mainstream. Samsung is collaborating with Google and Qualcomm to develop an XR headset ecosystem. Infinite Reality is raising hundreds of millions to bet on immersive content. The writing is on the (3D) wall – everyone is preparing for a world you step into, not scroll through.

You don’t click through a web page. You walk through it. You talk to it. You shape it in real time.

Because we’re entering an age where imagination scales. Not just for developers. For everyone. The boundaries between user and creator are dissolving. Your prompt becomes a product. Your thought becomes a space.

This shift isn’t about gadgets or goggles. It’s about replacing pixels with presence. We’re not here to scroll – we’re here to step in.

What comes next

If you’re building XR experiences, experimenting with generative tools, or wondering where the next frontier of human creativity lies – look around. Or better yet, look ahead.

The next canvas isn’t a screen. It’s reality, reprogrammable.